Salesforce Summer ’22 Release Highlights

06.10.22 By

The Salesforce summer release is almost here and we are filling you in on a few of the top enhancements and features. This release is full of exciting features and system updates that will make your life easier when utilizing the Salesforce platform! The summer preview is now available, and the release will generally be available on June 12th. Stick around to see what all the excitement is about with Salesforce this summer.

Resolve complex cases faster with Swarming

When a customer reaches out for assistance, often the agent will need to bring in additional agents from other departments to help resolve the case. With the latest Swarming update, agents will be able to collaborate with other departments in real-time, providing the customer with a solution faster. Enhancing cross-functional communication is not only providing a better experience for the customer, but resolving communication barriers within organizations.

Filter and Customize related lists in the Lightning App

One of the most asked for enhancements is also being released this summer. There is no more going into the page layout editor to adjust your related lists. With this upgrade, you will be able to customize your related lists directly within the lightning app builder by using the Dynamic Related List-Single. This will support common use cases (open and closed case or opportunity). WOHOO!

Enhance experience with Triggered Campaign Messages

This next update is within Marketing Cloud, and places focus on customers with an eCommerce presence and B2C retailers. This upgrade allows for Marketing Cloud Personalization users the ability to tailor their experience with access to cart abandonment, catalog changes and other behavioral changes. Utilizing this feature allows organizations to re-engage their customers, and encourage them to purchase abandoned items or strike interest in alternate items.

These are only a few of the exciting new enhancements in the Summer 2022 Salesforce release. If you have any questions about this summers release contact our Salesforce experts here at Bridgenext (formerly Wave6).

Want to Learn more?

Interested in integrating Salesforce into your organization? The Bridgenext team is here to help. Let’s connect to learn how Bridgenext + Salesforce can help you achieve success.


By

SVP, Experience – Salesforce Practice

Molly Redenbaugh is a customer experience (CX) strategist with over 25 years of experience in all aspects of marketing and experience design. She is a certified ACX Mentor and CPP Coach, bringing a proven track record of creating user-centric experiences that drive business growth.

Before joining Wave6, Molly spent two decades in manufacturing, most recently leading the global CX team for Danfoss’ Power Solutions segment. She is also a Salesforce veteran with a decade of experience leading digital initiatives on the platform. Molly is a sought-after speaker and has presented at several Dreamforce user conferences. She is passionate about sharing insights and strategies to help businesses elevate their customer experience and increase brand loyalty.

LinkedIn: Molly Redenbaugh
Email: Molly.Redenbaugh@bridgenext.com



Topics: CRM, Salesforce, Salesforce Marketing Cloud, Salesforce Sales Cloud

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